https Redirect with and without folder

Strange maybe the f5 thinks that /# is a query and not part of the path atribute and this is why https://example.com/#/login matches the first rule as the F5 irule path option thinks that https://example.com/#/login is https://example.com/.

Try using F5 URI HTTP::uri and maybe do somethink like:

when HTTP_REQUEST {

  if { [HTTP::path] eq "/" && not ([HTTP::uri] contains "#/login") } {

    HTTP::redirect "https://example.com/content"

  }

The not ([HTTP::path] contains "#/login") will exclude this URI from matching the first if statement. In other words the two conditions should be matched for the first if statement.

Read:

https://clouddocs.f5.com/api/irules/HTTP__uri.html

https://clouddocs.f5.com/api/irules/not.html

https://clouddocs.f5.com/api/irules/Operators.html

For basic irule knowedge you may check and I think you got the basic idea from what you have done so far:

https://devcentral.f5.com/s/articles/irules-101-01-introduction-to-irules