citrix storefront + smart access + apm

Hi. I was wondering if anyone can help me a bit on this. I ve configured smart access in the F5 APM along with a keyword, I removed SSO credentials and the SSO profile from my APM, but when I do a PCAP (tcpdump --f5 ssl) on F5 towards the backend StoreFront server and I decrypt SSL, I cannot find that keyword in the http or TLS payload in Wireshark. Am I not supposed to be able to see the keyword been sent to the Storefront servers? Do I need to logon to storefront first and then fire up an application? I thought APM gets complete once the F5 APM per session gets completed.